Core competencies
Internet Strategy
Superior Communication
Marketing Expertise
Innovative Leadership
Cause-Related and Product Marketing
Professional Presentations
Relationship Management
Bilingual Marketing and Public Affairs
Formal education
Bachelor of Arts, Communications, Minors in Spanish and Business Communication Management, Trinity University, 1993 (website)
Master in Business Administration, Marketing, Saint Edward’s University, 2004 (website)
Operating systems
Microsoft Windows
Apple Macintosh Operating Systems
Mainframe use
Office productivity applications
Microsoft Access
Microsoft PowerPoint
Microsoft Excel
Microsoft Word
Adobe Acrobat
Adobe InDesign
Adobe Dreamweaver MX
Adobe Fireworks MX
Adobe ColdFusion MX
FileMaker Pro
Web-based services and applications
Salesforce
Webex Web Meeting Services
Adobe Connect Web Meeting Services
Wordpress
Vertical market applications
ProposalMaster and RFP Master/Sant Software Corporation (website)
Training
Creating Marketing Metrics and a Dashboard: Enhancing the Contribution and Measurability of Marketing, University of Texas at Austin, 2006 (website)
Process Mapping: How to Streamline and Reengineer Business Processes, University of Texas at Austin Continuing Education Certificate, 2006 (website)
Managing the Process Enterprise, University of Texas at Austin Continuing Education Certificate, 2006 (website)
One-to-One/Customer Relationship Marketing, Rogers and Peppers Group, 2000 (website)
Fundamentals of Microsoft Visual Basic, MicroAssist, 1999 (website)
Introductory and Advanced Microsoft Access 97, MicroAssist, 1999 (website)
Relational Database Design, MightyData, 1999 (website)
Introductory and Advanced FileMaker Pro, MightyData, 1999 (website)
Web Publishing Fundamentals and Advanced Applications, MightyData, 1999 (website)
Keyword summary
Marketing communications, marcom, marcomm, communication, internet strategy, ethnic marketing, director, manager, management, diversity director, VP, AVP, corporate social responsibility, productivity, efficiency, profitability, leadership, relationship management, client relations, strategic communications, customer relations, customer relationship management, education awareness, communication specialist, marketing initiatives, development, implementation, negotiations, strategy development, reporting, project management, lead, editing, writing, copywriting, strategic planning, public affairs, business development, analysis, goal setting, research, MBA, BA.
